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print pageFisher & Paykel
Fisher and Paykel Appliances is Australasia''s largest manufacturer of whiteware and appliances. Established in New Zealand in the 1930''s by Maurice Paykel and Woolf Fisher, the company now employs over 2,600 people in three state-of-the-art manufacturing facilities located in Auckland and Dunedin, New Zealand and Cleveland, Australia. Total operating revenues topped NZ$938 million for the year ending 31 March 2004. Over 70% of production is exported internationally to major markets including the US and the UK.
URL - www.fisherpaykel.com
Business Challenge
Showcase sophisticated product range. B2B connectivity, create efficiencies and facilitate increased communication with dealers globally.
Solution
Shado CMS Content Management System.
Business Benefits
Creation of global brand presence. Competitive advantage created via dealer access to live stock information.
Facts & Figures
Employees - 2,600
Total Revenues (mil) - NZ$938
About
Fisher and Paykel has established a reputation as an innovator in the appliance industry. The electronic control of smart motors along with other technologies in design and manufacturing have resulted in over 400 international patents. In addition to achieving a number of world firsts in appliance manufacturing, Fisher and Paykel have also developed the capability to design and build their own production lines. This business division now constructs manufacturing plants and machinery for other appliance manufacturers around the world.
Challenge
Fisher and Paykel had an extensive brief for their ongoing web presence including:
- Showcasing their premium quality range is sophisticated manner
- Integrating their Internet, Intranet, and Extranet requirements
Solution
Shado CMS Content Management System.
Shado CMS is utilized for Fisher and Paykel's intranet and internet sites and their dealer extranet.
Results
Dealer Extranet. Fisher & Paykel first began working with Shado CMS in 2001 after selecting it to build their Dealer Extranet. The site is designed to act as a portal for Fisher & Paykel's dealers in the United States, Australia, the UK and New Zealand.
The Extranet enables dealers to access price, product and marketing data and includes an e-commerce function providing online ordering for American dealers. Differing information is delivered depending on the dealer's location and buying power and stock levels vary depending on the market. The site now has over 4,000 dealer logins in its register. These logins are assigned differing levels of access ranging from dealers with full rights to shop staff with reduced rights. The extranet provides an efficient and effective means of receiving and managing dealer's orders.
Intranet. In 2002 Fisher & Paykel built their intranet. The majority of work on this site was carried out by Fisher & Paykel internally, with Straker Interactive providing consulting and development assistance with complex areas of functionality only.
Internet. In 2004 Fisher & Paykel commenced the redevelopment of their 7 consumer websites utilizing Shado CMS.
